Ideal gifts for the fight against cancer

Gifts Ideali, to contribute to the cause, has decided to donate 25% of the proceeds of all sales made in the week from 9 to 16 October to the "KomenItalia association, which will allocate the funds raised to promote early diagnosis, psycho- physique of the operated women, the updating of health workers and the purchase of diagnostic and treatment equipment.

To participate in the initiative, simply go to the website and make a purchase from the vast online catalog.

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"We are happy to have given birth to the Pink Week, to help an association like Komen committed to the battle against breast cancer", says Paolo Corradini, Country Manager of Gifts Ideali. "We strongly believe in this project, which we promote with passion to make our contribution to research and prevention".

"The fundraising project that Regalo Ideali has chosen to carry out together with us is a simple but concrete way to help our activities", declared Prof. Riccardo Masetti, President of Susan G. Komen Italia. "Many of the projects that our association carries out together with other prestigious companies focus precisely on the union of small or large gestures that each of us performs during the year, which can be enriched with meaning by supporting a cause like ours. Giving the hope of being able to fight breast cancer more effectively is the best thought that each of us can give to loved ones and to the 45,000 Italian women affected by breast cancer every year ".

For further information on Komen Italia visit the website

See also:

    • Estée Lauder for the Pink Ribbon Campaign
    • Breast cancer: prevention saves your life

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