Pantone: Radiant Orchid color 2014

Pantone, the supplier of color standards for the world of fashion and design, has unveiled the trend color expected for 2014: it is Radiant Orchid, a particular variant of purple.

As in previous years, Pantone has indicated to design and fashion houses its forecast study for next year's colors, and has decreed that this shade renamed "radiant orchid" will be the most popular. In 2012 it was Tangerine Tango (read here), last year it was Emerald Green (we told you about it here), for next year, however, "a harmonious and fascinating mix of fuchsia, purple and pink shades is required. A captivating purple. , a color that attracts with its seductive charm ", says Leatrice Eiseman, executive director of the Pantone Color Institute.

© Pantone See also

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"Radiant Orchid is characterized in its chromatic range to stimulate the imagination", continues Eiseman, "it inspires confidence and exudes joy and great well-being". These statements may seem totally arbitrary, and vaguely new age, but the search for the color of the year is a serious matter, not to say crucial: a search on the recurrences of color in the world, especially in the world of fashion, design, technology, cinema, entertainment in general, contemporary art and even considering variables such as "artists of the year" and the socio-economic conditions of the globe.Don't believe it? Just check, as has already happened for Emerald Green or Tangerine Tango, how much the Radiant Orchid will be present on the catwalks and among the low, medium, and high fashion collections, in the coming seasons.

pantone.com

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