Why choose Haier?


Your satisfaction at the heart of our research

For Haier, the development of new products that meet the needs of consumers is a priority. To best satisfy them while adapting to local requests, the group owns 45 production sites on 4 continents.

And to remain at the forefront of innovation, Haier focuses on research, investing 5% of its turnover in eight R&D centers created by the group around the world. The result? Products under the banner of innovation, design and practicality.

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Bye bye bacteria!

You have surely noticed this: after a few weeks the door seal of the washing machine and the tub have a tendency to blacken. More than indices of dirt, these traces eventually become real receptacles for bacteria, which particularly prefer humid environments.

Thanks to its exclusive ABT antibacterial treatment, Haier permanently protects the washing machine from these proliferations by eliminating over 99.8% of staphylococci aurei, E.coli and other Pseudomonas aeruginosa. It should also be mentioned that the treatment and its application have been validated by the VDE (German certification laboratory). And that's not all! This treatment will not require any particular attention from you, because it acts from the first wash and remains active for the entire useful life of the machine, without specific maintenance.


Already present on the 82 (8 kg) and 86 series, the ABT treatment is now available on the new 9 kg 82 series machine, a family model with a large capacity and a "soft" price, like the laundry that comes out of it. . In addition to guaranteeing clean and sanitized linen, this model also regulates the necessary water consumption according to the weight of the laundry and offers quick washings of 29 minutes and a spin at 1,400 rpm, for faster drying. In short, this new washing machine will soon become the best ally of busy parents!

* Source Euromonitor International Limited: Retail volume in units based on 2011 data

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