Did you know that anti-aging effectiveness starts with a perfect facial cleansing?

Part of the daily routine, facial cleansing is a fundamental step for our skin, so that it is always bright, cleansed and well oxygenated. The concept of facial cleansing goes far beyond the "simple" elimination of dirt: thoroughly cleaning the face means taking care of yourself, preserving the skin in optimal conditions and preventing the deposit of bacteria, impurities and accumulations of sebum.

When should it be done? The optimum is twice a day: in the morning, to remove impurities formed during the night and in the evening when, not only the make-up of the day, but also smog, dust and pollution in general, contribute to making the skin appear dull and fatigued.

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Once a week it is also recommended to carry out a scrub or an exfoliating mask, which cleans more deeply, clears clogged pores (preventing them from turning into unsightly blackheads or pimples) and promotes adequate oxygenation of the skin.

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But there is another important reason that makes facial cleansing a decisive gesture for the health and beauty of our skin: perfectly clean skin is able to better absorb the active ingredients present in the anti-aging treatments we use every day.

Hyaluronic Acid, Retinol, Royal Jelly, Pro-Calcium and Collagen are among the most effective and most widely used active ingredients in anti-aging cream formulas, capable of firming, plumping, redefining volumes, reducing wrinkles and preserving the elasticity of our skin. skin.

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There are two conditions, however: first that the treatments are used regularly and consistently, and second that they can easily penetrate and thus be completely absorbed by the epidermis.

Thus, the reason for the importance of proper and thorough cleaning is revealed: not only will this make our face brighter and healthier, but it will make subsequent treatments act in a more targeted and beneficial way.

If you want to know more, visit the official website of L "Oreal Paris!